Asia Yoga Conference June 11-14 2015


by Joy Kimono June 30, 2015

I began curating for Globalnomad Lifestyle in 2014 when I started to prepare for a booth to sell stuff at the Asia Yoga Conference in 2015. Creating a brand has always been on my bucket list – and to create for Globalnomads is one of my biggest passions. The beginning of this was a result of many years of people asking me where I got my clothes.   My intention is to create a brand that brought out each individual’s unique qualities – ‘Radical Self-Expression’, one of the Burning Man Principles drove my personal style and hence what I curated.

I entered a 10-day Vipassana on the last day of 2014. During my silence, I got ‘told off’ by the nun who was assisting the assisting teacher. She broke the silence and lectured me on my inappropriate dress code. In my defense, I was simply wearing my Jivamukti organic cotton T-shirt and sweater, and oversized pants. She claimed that the circumference of the collar was too big and my neck was too exposed to meet with the assisting teacher. I was not going to get all dorked up so that I could pass her ‘appropriate dress code test’. I want to be the person I want to be – sexy, spiritual, self-aware, compassionate, and radical. I have an ego, I know my ego, and I love her.

This inspired me to add to my curation for GlobalNomad LifeStyle a collection of kimonos.  I decided to create my own collection of kimonos based on what I learned at Central Saint Martins back in 2011 where I took a course in Sustainable Fashion. I noticed that in the market of kimonos, most kimonos made in the west were nothing like the real kimonos I have seen in Japan. So I made my first attempt at re-engineering a vintage kimono. And tada! A collection of 13 kimonos was born at the Asia Yoga Conference in 2015. And my first client was Lady Lucy Tang, Sir David Tang’s wife.




Joy Kimono
Joy Kimono

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